Shop Pareto To Build Your Timeless Capsule Wardrobe

Quality over quantity is the belief that Pareto instills in every garment it makes. As soon as you enter Pareto’s site, it states that “women wear 20% of their closets, 80% of the time,” and you can find that 20% here. The label only releases six to eight additional styles per year — brands tend to launch collections every season — and spends a year perfecting all the details. On top of that, Pareto understands how the fashion industry harms the planet and strives to be transparent in its manufacturing. Pareto works hand-in-hand with everyone involved in creating its clothing, from the cotton growers to sewers. (Every item also has a tag showing where it was grown, spun, knit, dyed, and sewn.)